Business Manager, Key Accounts
Description
Job Posting Title:
Business Manager, Key Accounts
Req ID:
10137175
Job Description:
Job Description
Overview
We are seeking a commercially driven licensing professional with strong experience in the fashion industry , who deeply understands the needs, trends, and pain points of fashion brands .
This role will focus on building strategic partnerships with licensees and key fashion clients , leveraging Disney’s IP and licensing solutions to drive mutual business success and long-term value creation .
Principal Responsibilities
Strategic & Client Partnership Management
- Build and manage strong, long-term relationships with fashion brands and licensees
- Act as a trusted partner by understanding clients’ business needs, challenges, and growth opportunities
- Utilize Disney’s IP and licensing capabilities to deliver tailored solutions that enhance partners’ commercial success
- Drive strategic partnerships that go beyond transactional licensing to long-term collaboration
Category & Business Management
- Implement regional category strategies and develop localized market plans aligned with business priorities
- Own and deliver annual revenue targets and category growth objectives
- Identify opportunities across products, franchises, channels, and pricing strategies to expand market share
- Proactively identify and onboard new licensees with strong strategic fit
Market & Industry Insights
- Leverage deep understanding of the fashion industry ecosystem to anticipate trends and shifts
- Provide insights on consumer behavior, brand positioning, and competitive landscape
- Translate industry knowledge into actionable licensing and partnership strategies
Retail & Commercial Execution
- Collaborate with key retail partners to optimize product assortment, positioning, and in-store presence
- Drive opportunities with buyers and retailers through tailored programs and partnerships
- Ensure strong execution at retail through effective merchandising and storytelling
Product & Creative Collaboration
- Partner with product development teams and licensees to ensure strong product-market fit
- Guide product strategy using both market trends and Disney franchise strengths
- Maintain high standards of product quality and brand integrity
Financial & Operational Management
- Own category budgeting, forecasting, and revenue performance
- Monitor licensee performance and drive accountability against targets
- Ensure compliance with Disney standards, contracts, and policies
Cross-functional Collaboration
- Work closely with Marketing, Retail, and Sales teams to develop integrated campaigns
- Support initiatives that strengthen brand presence and consumer engagement
- Contribute to regional planning and share local market insights
What We’re Looking For
- Strong experience in the fashion industry (brand, retail, or related sectors)
- Deep understanding of fashion brands’ business models, challenges, and consumer insights
- Proven ability to build and manage client relationships at scale
- Strong commercial acumen with experience in partnership development or licensing/business development
- Ability to translate insights into strategic, actionable business plans
- Collaborative mindset with strong communication and stakeholder management skills
Key Success Factors
- Ability to combine industry insight + Disney IP strength to create differentiated value
- Building trust-based, long-term partnerships with licensees and clients
- Delivering sustainable revenue growth while enhancing brand equity
Job Posting Segment:
APAC - Brand Commercialization
Job Posting Primary Business:
Global (APAC GC/KR)
Primary Job Posting Category:
Retail Licensing
Employment Type:
Full time
Primary City, State, Region, Postal Code:
Shanghai, China
Alternate City, State, Region, Postal Code:
Date Posted:
2025-12-03