Marketing Manager - Americas - San Francisco

We are looking for a results-driven  Marketing Manager – Americas  to own regional pipeline growth across AI and non-AI offers. This role is responsible for building and executing country-specific go-to-market plans, improving lead quality and conversion, and identifying the channels, markets, offers, and messages that generate real pipeline. You will work closely with SDRs, sales leaders, partnerships, agencies, freelancers, and global marketing teams to diagnose funnel gaps, optimize regional spend, and drive measurable growth across key AMER markets.

What Success Looks Like:

• AMER hits pipeline targets with clear visibility by country, offer, and channel

• Opportunity volume and quality improve, not just MQL volume

• Underperforming markets have clear recovery plans and measurable progress

• Regional spend shifts toward channels and countries that produce real pipeline

• Sales trusts marketing because leads are relevant, timely, and convert

• Partnerships become a meaningful pipeline channel, not just conversations

• Leadership receives clear answers on what is working, what is not, and what needs to change

*This is a hybrid position based in San Francisco *

• Proven experience in B2D regional, demand generation, growth, or field marketing roles, ideally across the Americas

• Strong understanding of pipeline generation, funnel conversion, lead quality, and sales-marketing alignment

• Experience building and executing multi-channel marketing plans across paid, events, partnerships, affiliates, field marketing, and localized campaigns

• Ability to analyze performance by country, channel, offer, segment, and competitor, and translate insights into action

• Strong collaboration skills with sales, SDR, partnerships, global marketing, agencies, and external vendors

• Hands-on approach to diagnosing funnel issues and improving conversion across the full buyer journey

• Comfortable operating with revenue targets, clear KPIs, and accountability for measurable business outcomes

• Excellent communication, prioritization, and project management skills

• Experience managing freelancers, agencies, or contractors is a plus

• Familiarity with AI, data, SaaS, or technology markets is a plus