Sales Director, Greater China
Description
By joining Bio-Techne, you’ll join a company with a powerful and positive purpose of enabling cutting-edge research in Life Sciences and Clinical Diagnostics. Bio-Techne, and all of its brands, provides tools for researchers to further treat and prevent disease worldwide.
Location : Shanghai (or Beijing)
Reports to : Vice President, Asia-Pacific
Mission : Drive Bio-Techne’s leadership in China’s market
Position Overview
Lead the comprehensive commercial strategy for Bio-Techne’s all portfolio across Greater China, focusing on Protein Science, Cell & Gene Therapy (CGT), Spatial Multi-Omics, and Diagnostic Development . Integrate high-value reagents (e.g., ELISA/antibodies/recombinant proteins) , precision instruments (e.g., automation platforms, spatial biology systems) , and raw materials to establish end-to-end customer value chain. Lead Key Account and Industrial sales teams to deeply engage in strategic accounts’ R&D pipelines, ensuring sustainable growth.
Key Responsibilities (Fit in Bio-Techne business model)
1. Strategic Growth & Portfolio Leadership
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Solution Selling : based on the business development needs of Chinese customers, champion integrated platform solutions (e.g., antibody development + automated detection systems, spatial transcriptomics reagents + imaging platforms) targeting leading enterprises and related fast-growing enterprises (ie: CGT companies, CXO and IVD developers).
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Emerging Market Capture and Development : Execute Go-to-Market (GTM) strategies for Spatial Biology and Organoid/Cell Therapy segments, establishing KOL-driven lighthouse accounts to further establish business growth engines.
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Diagnostics Expansion : Collaborate with Diagnostics Division to support IVD business penetration in local pharma/related diagnostic firms, supporting domestic regulatory needs.
2. Account Management
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Strategic Account Ownership
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Guide the KA team to manage Top 30 accounts, addressing customer R&D pain points (e.g., target validation, process QC) with tailored reagent-instrument bundles.
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Provide polynomial support (e.g., custom protein development, application training) for key accounts.
3. Cross-Functional Collaboration
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R&D and Technical Alignment : Capture China-specific needs for the adaptation of local reagents/instrument (e.g., target-specific antibodies, NMPA-compliant raw materials and instrument) to strengthen the bond between customers and our brand for long term cooperation.
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Marketing Synergy :
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Lead advanced technical workshops (e.g., protein quantification, spatial single-cell analysis) to strengthen technical branding.
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Develop vertical-focused case studies for local market (e.g., CAR-T QC solutions, CDx antibody development), expand our coverage.
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Foster collaboration with pre-sales / post-sales team to ensure instrument customer success.
Qualifications (Fit-in Bio-Techne business scenario)
Mandatory Requirements
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Experience
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Must have experience in managing direct sales and leading the national sales team across the country.
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Must have experience in managing key accounts and major project funnels, being familiar with the top-level personnel of key accounts (the decision-making chain) and is able to maintain good cooperation relationship.
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Have a certain level of understanding and in-depth research on certain specialized industries (such as CGT, antibody drugs, CDMO).
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Education : BS degree with 10+ years of industry experience is a must.
Quantitative KPI Experiences:
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Had led the team to achieve a year-on-year growth of ≥30% for a single product line of high-end scientific research instrument .
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Had led the successful signing of platform-level solutions with ≥3 multinational pharmaceutical companies/CXO enterprises (with a single order amount ≥5 million RMB).
Core Competencies (is a plus)
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In-depth Technical Understanding :
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Ability to interpret experimental data (e.g., WB/IHC results) and propose optimization solutions.
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Familiar with the key reagents/instrument requirements in the biopharmaceutical development process (such as cell line screening, process quality control, and release testing).
Preferred Qualifications
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Experience commercializing Spatial Biology technologies (Visium, Xenium, MERFISH).
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Familiarity with cell therapy QC workflows (viability, vector titer, residual testing).
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Native Mandarin fluency + workable English.
Why Join Bio-Techne
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We offer competitive wages along with extensive benefits for employees and their families.
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We invest in our employees’ financial futures through retirement programs and an employee stock purchase plan.
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We help our employees develop their careers through mentorship, promotional opportunities, training and development, internship programs, and more.
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We offer an international and diverse working environment, enriched by employee resource groups; volunteer and charity events; and employee events that build a culture of caring and belonging.
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