Digital Producer

CompanyNexstar Media
LocationMO-Kansas City;3030 Summit (Tribune-WDAF)
Category-
Seniority-
Workplace-
Posted2026-09-05
Viaworkday

Description

The   Digital Producer   leads the transition from broadcast - focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air

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Develops and leads winning strategy for station content

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Expert understanding of Facebook, Twitter, and other social media platforms

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Reviews copy and correct s  errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines

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Use our  s ocial   m edia and   w ebsite to build and reinforce brand recognition and drive viewers to television

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Determines a story's emphasis, length, and format, and organizes material accordingly

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Research es   and analyze s  background information related to news stories   to   provide complete and accurate information

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Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions

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Pitches on-brand local and trending stories during meetings

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Checks reference materials such as books, news files or public records to obtain relevant facts

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Shoots and edits content for digital

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Produces reports for all platforms

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Ensures that all content meets company standards for journalistic integrity and production quality

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Builds and calendars digital campaigns to promote local shows and specials

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Writes stories for the web and other digital platforms

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Performs other duties as assigned

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Finds new ways to use   social media   and our website to engage with viewers

Requirements & Skills :

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Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred

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Proficiency in Associated Press style   and   Adobe Photoshop   preferred

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CSS, Flash and other relevant technology skills   are   a plus

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Maintain positive work environment through active team participation and cooperation with co-workers in all departments

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Respond   positively to feedback