Lifecycle Marketing Manager

ZyG is revolutionizing eCommerce with the first Agentic Operating System for eCom scale.

This end-to-end platform helps product inventors and entrepreneurs turn their products into successful Direct-to-Consumer businesses, addressing the three key challenges of eCom scale: poor product bets, lack of scale infrastructure, and the need for often-complex financing.

With a connected system of AI Agents built on a unified data infrastructure, the OS analyzes scale-market fit, replaces the fragmented tools, agencies, and manual workflows that typically power eCom growth, and offers the financing needed for DTC scale.

• 3+ years of hands-on experience in CRM, lifecycle, or retention marketing within a B2C environment (eCommerce D2C strongly preferred).

• Creative and thinks outside the box - constantly ideating new initiatives, engagement hooks, and retention mechanics beyond the standard playbook.

• Analytical and data-driven, with strong skills in funnel analysis, retention metrics, and reporting tools.

• Strategic mindset with experience (or strong interest) in building systems, not just executing playbooks.

• Experience defining KPIs and driving performance against them (not just working toward predefined goals).

• A self-starter comfortable operating at the intersection of execution and architecture, working closely with Product, Data, and Engineering.