Field Marketing Operations Specialist, APAC

At Dragos, the mission is personal. The systems we protect deliver the water you drink, power your home, and keep the hospitals your community depends on running. Those critical infrastructure systems that power our civilization around the world are under attack every day by adversaries. When those systems fail, people are  immediately  at risk.  We are the global leader in  xOT  cybersecurity, combining technology, threat intelligence, and expert services. The people here chose this work because they understand  what is  at stake . Here, you will find a remote-first mission-driven team across North America, Europe, the Middle East, and APAC built on authenticity, transparency, and trust. If safeguarding the systems that protect your family, friends, and community is the kind of work that matters to you, you are in the right place.

About the Role :

We are hiring a Field Marketing & Operations Specialist to do two connected jobs. First, execute field demand programmes end to end: events, webinars, and target account campaigns that generate and accelerate pipeline in the region. Second, own the operational backbone behind those programmes, which today sits scattered across Sales, Marketing, Customer Experience, and Channel, competing with work only those people can do.

You will report to the Field Marketing Director, APAC, with a dotted line to the Vice President, Go-to-Market, APAC. You will be the single operational point of contact for the region, coordinating across all GTM functions. This is a role for someone who wants to grow into a full field marketing career while building the operational discipline that makes regional programmes measurable and repeatable.

Responsibilities :

• Deliver APAC field events end to end:  audience recruitment and promotion, Salesforce campaign setup,  logistics  and materials, onsite coordination, and briefing calls against the Field Events Checklist timeline.

• Own post-event conversion: lead upload and routing, follow-up sequencing with sales and SDRs, and tracking follow-through until every lead is worked.

• Support  regional webinars and sales-led events:  list  building, invitation sequencing, moderation support, and post-session reporting.

• Own the regional activity calendar and flag conflicts, gaps, and resourcing risk early.

• Localise  global campaigns for APAC audiences and coordinate regional execution across email, digital, and partner channels.

• Support target account (ABM) programmes : build and  maintain  target account lists with sales and  channel , run contact discovery against under-covered personas, and coordinate account-specific plays.

• Support APAC partner campaign requests and execution. Track market development funds: allocation,  spend , proof of performance, and reporting back to channel.

• Maintain the integrity of APAC lead and account data in Salesforce and HubSpot: account and contact accuracy, campaign membership, and activity records. Monitor lead routing and attribution for the region and escalate breaks before they cost  pipeline .

• Produce recurring regional reporting: campaign performance, follow-up completion, funnel conversion (inquiry to MQL to  meeting to  opportunity), deal registration status, and target account coverage.

• Support Account Executives and Solutions Architects with target account list maintenance, vertical and account research, contact discovery, and pre-meeting account briefs.

• Report marketing-sourced and marketing-influenced  pipeline  from regional  programmes , and use the data to recommend what to repeat, fix, or stop.   Administer the operational layer of APAC partner activity, including deal registration and renewal tracking.

Qualifications :

• 2-4 years in B2B field marketing, demand generation, marketing operations, or GTM operations. SaaS or cybersecurity experience preferred.

• Hands-on experience delivering B2B events or campaigns end to end, from audience recruitment through post-event follow-up.

• A working understanding of the demand funnel: how leads become meetings, meetings become opportunities, and where  programmes  leak.

• Working  proficiency  with a CRM and a marketing automation platform. At  Dragos  that means Salesforce and   Salesforce marketing  platform s,  HubSpot, with   Salesloft ,  Swoogo , and  Allbound  in the surrounding stack.

• Comfort working with data in spreadsheets: matching, deduplicating, reconciling counts, and spotting when a number is wrong.

• Strong  organisational  discipline and the ability to hold multiple concurrent deadlines across functional areas.

• Fluency in written and spoken English, with the confidence to communicate clearly and work directly with senior sales, channel, and partner stakeholders.

• Comfort  operating  with autonomy across multiple time zones, and a proactive, problem-solver mindset.

• Experience in cybersecurity, industrial, or critical infrastructure sectors, preferred.

• Prior experience at a startup or growth-stage company where the role was defined as you went, preferred.

• Experience supporting a channel or partner  programme and MDF administration, preferred.

Compensation :

• Salary:  A$ 85,000

• Competitive Equity Package

• Comprehensive Benefits Plan

#LI-MM1 #LI-REMOTE

Dragos is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, state, or local laws. All new hires must pass a background check as a condition of employment.