Youtube Host - Freelance

Upway is looking for a YouTube Host to become the face of our YouTube channel and help build the most trusted YouTube destination for people researching e-Bikes.

This role is on-site in New York (134 Morgan Ave, Brooklyn), working closely with our marketing team to produce authentic, engaging video content.

Our goal is simple: build trust through long-form content and drive discovery through long form content.

We are not building a typical corporate YouTube channel. We are building a personality-driven channel that people want to watch.

Key Responsibilities

Content Creation

• Host 4 long-form YouTube videos per month

• Develop engaging YouTube topics and storylines

• Be comfortable on camera and acting as the face of the channel

Production Collaboration

• Work closely with the videographer/editor to: Structure the episodes / Ensure strong pacing and storytelling / Keep videos engaging for long watch times

On-Site Filming

• Be present in person in New York (134 Morgan Ave, Brooklyn) for filming

Channel Development

• Bring ideas for YouTube series and formats

• Continuously test what works with the audience

• Help shape the personality and voice of the channel

Skills, Knowledge and Expertise

Passionate about Bikes

• Genuine bike enthusiast

• Curious about different brands and models

• Excited about e-Bike culture and mobility

Strong on Camera

• Charismatic and engaging

• Comfortable speaking for 30+ minutes

• Able to explain complex things in a simple way

• Natural storytelling ability

Opinionated & Entertaining

• Not corporate

• Able to take strong viewpoints

• Funny, engaging, authentic

Flexible and Hands-On

• Comfortable filming in different environments

• Willing to ride bikes, test products, and interact with customers

• Open to experimentation while we build the channel

Benefits

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