Partner Manager - Japan , Apple Ads
At Apple, we focus deeply on our customers’ experience. Apple Ads brings this same approach to advertising, helping people find what they’re looking for while enabling businesses to grow. We deliver ads in a way that benefits both customers and advertisers—helping people discover content, supporting creators, and protecting user privacy. Our technology powers advertising across the App Store, Apple News, Stocks, and Apple TV.
We are seeking a Partner Manager to join the Apple Ads Channel Partnerships team in Japan. In this role, you will take ownership of our key agency and technology partnerships (including Campaign Management Platforms, Agencies and Mobile Measurement Partners), driving strategic alignment, operational excellence, and measurable business growth across the Japanese market.
Description
As a Partner Manager on the Japan team, you will build, scale, and optimize strategic relationships with leading advertising agencies, commercial partners, and ad-tech platforms. You will serve as the trusted advisor and Directly Responsible Individual for your partner portfolio, translating partnership capabilities into commercial impact.
This role requires a balance of strategic thinking, commercial acumen, and deep operational discipline. You will collaborate closely with regional sales, business development, product, revenue strategy, and legal teams to unlock new revenue streams, advocate for market specific needs, and ensure our partner ecosystem thrives within Apple’s privacy-first framework.
Responsibilities
Lead day to day engagement and commercial growth for assigned Campaign Management Platforms (CMPs), tech partners, and advertising agencies across Japan.. Partner with agencies and platforms to drive adoption of Apple Ads solutions, multi-placement campaigns, and incentive programs (BDIs/PDIs). Oversee partner onboarding into the Apple Ads Partner Program; deliver structured enablement programs and roadmap briefings to ensure partner teams are technical and commercial experts on Apple Ads offerings. Partner with Regional Sales, Channel Activation, Product, Technical Integrations, and Legal to remove friction, escalate operational blockers, and streamline partner workflows. Own recurring partner performance tracking (QBRs, risk/opportunity logs), delivering data-backed business reviews and pipeline visibility to regional leadership. Synthesize partner and market dynamics in Japan to influence global product roadmaps, feature enhancements, and regional partner strategies. Serve as a credible brand and product ambassador for Apple Ads at industry forums, partner summits, and regional partner events.
Minimum qualifications
5+ years of experience in digital advertising, partner management, agency account management, or ad-tech business development in Japan. Deep understanding of the Japan digital advertising ecosystem, including local agency dynamics, commercial holding companies, and performance media landscapes. Fluency in both Japanese and English, with exceptional written and verbal communication skills suited for executive-level presentations. Proven track record of managing complex partner relationships, negotiating commercial alignments, and driving measurable spend or adoption growth. Strong familiarity with mobile ad tech, including mobile measurement (MMPs), campaign automation/CMP platforms, attribution frameworks, and API integrations. Strong analytical capabilities, proficient in translating performance data and platform metrics into clear, actionable business insights. Exceptional cross functional collaboration and stakeholder management skills, with the ability to navigate ambiguity and influence without authority
Preferred qualifications
Bachelor’s degree or equivalent practical experience. Prior experience working within an ad-tech platform, global DSP/network, or top-tier Japanese advertising agency. Hands-on experience with app performance marketing, Apple Search Ads / AdAttributionKit frameworks, or mobile attribution pipelines.
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