Customer Insights Analyst

About Us

The racing world is not just exciting, it brings communities together across the state. Racing and Wagering Western Australia (RWWA) is at the center of this world and more than 24,000 people choose to join us in our quest to forge a sustainable future for racing in WA.

Our business is unique, which means we can offer careers which are interesting, challenging and diverse. Our values are important to us so, to be successful, you’ll have to share them. We respect one another, are accountable for our goals, connecting with everyone and bringing excellence to achieve great outcomes. We work hard but have fun while we’re doing it.

About the role

We are currently seeking an experienced Customer Insights Analyst to join our team on a Permanent Full-Time Basis.

As Customer Insights Analyst, you will turn customer, wagering and market data into insights that influence commercial, customer and operational decisions. Working with tools such as SQL, Snowflake and Power BI, you'll investigate customer behaviour and business performance, evaluate initiatives and translate complex data into clear recommendations for stakeholders.

• Use SQL and approved analytical tools to prepare and analyse customer data.

• Apply business context and statistical techniques to interpret results, test explanations and identify material trends, risks and opportunities.

• Transform analysis into clear findings, implications and recommendations for technical and non-technical audiences.

• Develop and maintain dashboards, recurring reports and analytical products in Power BI and approved enterprise tools.

• Monitor performance, investigate material movements and explain underlying drivers.

About you

• A relevant tertiary qualification or equivalent practical experience in analytics, statistics, economics, business, marketing science, data science or a related discipline.

• Proficiency in SQL and experience working with cloud data platforms such as Snowflake.

• Experience developing dashboards and data visualisations in Power BI or an equivalent enterprise BI tool.

• Working knowledge of statistical analysis, customer segmentation and campaign or initiative measurement.

• Proficiency with Excel; experience with Python or another analytical programming language is desirable.

• Strong interpersonal and communication skills, with experience working collaboratively in a multi-disciplinary team.

• Experience with customer, transactional, wagering, financial services or similarly regulated data is desirable.