Global Business Development Lead (Marketing Services Account-Based Growth)

Who is HelloKindred?

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people’s lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.

Permanent Role

Work set up: Hybrid

HelloKindred is looking for a Global Business Development Lead (Marketing Services Account-Based Growth) to join our dynamic commercial partner team based in Johannesburg, South Africa (hybrid). This role reports to our Chief Commercial Officer and serves as a senior commercial leadership position responsible for driving revenue growth through a combination of new business acquisition and global strategic Account-Based Sales (ABS). The role leads end-to-end ABS programmes across a defined portfolio of high-value international accounts or a single global enterprise client while delivering new client acquisition. The successful candidate operates as a strategic partner to global clients, building deep relationships and unlocking long-term commercial value.

What you will do

• Design and execute end-to-end Global Account-Based Sales strategies for priority accounts across 1:1 and 1:few models.

• Develop deep account intelligence, stakeholder maps, and tailored value propositions.

• Drive multi-threaded engagement across global senior stakeholders.

• Lead long-cycle nurture programmes and convert engagement into revenue.

• Identify, target, and win new and dormant client opportunities.

• Own the full sales cycle from prospecting through to close.

• Collaborate with service lines on solution design and delivery models.

• Act as a trusted advisor to key global clients (C suite and Senior level).

• Identify and drive global account expansion and cross-sell opportunities.

• Partner with global delivery teams to ensure a seamless and high-quality client experience.

• Partner with marketing to deliver targeted, account-based campaigns.

• Contribute to thought leadership and market positioning.

• Maintain accurate pipeline, forecasting, and CRM discipline.

• Track global Account-Based Sales success metrics including engagement, stakeholder coverage, and opportunity progression.

• Deliver against revenue and activity targets aligned to commercial OKRs.

• 10 -15+ years of experience in global B2B sales, business development, or account-based management and sales positions.

• Proven track record of delivering end-to-end global Account-Based Sales, business development, and client relationship programmes.

• Experience managing strategic and/or global enterprise-level accounts.

• Demonstrated success in complex, multi-stakeholder sales environments.

• Strong ability to grow and nurture high-value global client relationships.

• Expertise in account-based strategy and execution.

• Proficiency in consultative and strategic selling approaches.

• Strong stakeholder management skills, including engagement at global C-suite level.

• Solid commercial acumen with advanced negotiation capabilities.

• Experience collaborating effectively across cross-functional teams.

• Data-driven mindset with the ability to translate insights into action.

• High level of accountability for individual and team performance.

• Adaptability across diverse environments, situations, and stakeholders.

• Intrapreneurial mindset with a focus on innovation, ownership, and results.

• Commitment to delivering high-quality work that enhances brand value and drives excellence.